Speakers
January 2027
Previous Speakers
Hear from 4 genuine AI experts in the fields of Facilities Management discussing where are we today with AI and where are we heading?
Andrew Hulbert – BIO
Andrew Hulbert joined IWFM in 2011 as a volunteer and rose through the organisation to become Chair in July 2025. He has served on the IWFM board forthe last five years, bringing a strong strategic and commercial focus to the role. A successful entrepreneur, Andrew grew Pareto to around £50m turnoverbefore moving into the position of Vice Chair. He is a committed advocate for the sector as a career of choice and champions the opportunities it offers thoseseeking a progressive path. Andrew completed his MSc in Facility Management & Sustainability at UCL in 2012 and is a Fellow of the Institute.
Sophie Donald – BIO
Sophie Donald is the Founder & Managing Director of Zest Marketing Services, a boutique marketing and communications agency specialising in facilities management and the built environment. This includes the recently launched Zest+ ai services. Before founding Zest, Sophie was a board-level marketing manager in the FM recruitment sector, where she worked closely with sales teams. That commercial grounding still shapes Zest’s approach today: marketing that helps win work, not just look good. Sophie also co-chairs Emerging Workplace Leaders (EWL) and is based in the West Midlands.
Emma Wilson is a founder and community AI venture builder, Google AI Fellow and former Social Impact Director at Pareto FM. With experience spanning facilities management, social impact and emerging technology, she brings a people centred perspective to how AI is developed and adopted. Emma is particularly interested in how innovation can solve real operational problems, widen access and create better opportunities without losing sight of the people expected to use it. Her focus is on what AI means beyond the technology: how it changes the way people work, the opportunities available to them and the role FM can play in shaping what comes next.
Tom Petrides – BIO
Tom Petrides is Co-Founder and Chief Commercial Officer of Tyten, A UK based company who have developed a series of AI Agents that automate the manual workflows of FM and Field Service teams from end to end. With over a decade of experience in UK commercial property, Tom focuses on using AI to streamline manual workflows and improve operational efficiency across FM and the built environment.
Roy Dano is a civil engineer and the founder of Corvleo, an AI platform that runs the documentation, compliance and reporting behind UK construction sites. He holds a BSc and MSc from Coventry University and began his career in UK infrastructure with Interserve, Jackson Civil Engineering and Ringway Jacobs, where he was Works Manager on Transport for London’s LoHAC. He went on to work in commercial real estate and then technology, founding a media agency whose clients have included Google, Universal and KLEKT. Today his work is entirely in applied AI, building Corvleo and advising professional services firms on where it genuinely changes how work gets done. He brings together site delivery, commercial experience and technology, applied to the problem he started with: the documentation load that quietly caps capacity across the industry.
A practical and engaging look at how small, everyday actions from frontline teams create meaningful efficiencies. Discover how simple behavioural shifts drive performance and natural cost savings across FM operations.
BIO
Dax Goose is an operations and facilities leader with over 30 years’ experience driving performance, efficiency, and organisational transformation across construction, FM, and commercial environments. MBA-qualified and known for his practical, boots-on-the-ground approach, Dax blends strategic insight with hands-on operational expertise. He has led major multi-site programmes, embedded sustainable cost efficiencies, and built high-performing teams in fast-paced, complex environments. As the author of the Ops in Action series, Dax champions simple, repeatable operational behaviours that deliver consistent results. His trademark philosophy: small steps, taken by everyone, create the efficiencies that change everything.
BIO
Andrew Hulbert has been the Chair of the Institute of Workplace and Facilities Management since July 2025 after acting as a volunteer for over 15 years. Andrew is also a successful entrepreneur in the Facilities Management sector and also is the founder of the diversity charity, Tomorrow Meets Today.
“Net Zero Without Insight Is Just a Statement” explores why we are entering what Alan Stenson calls “the credibility decade” of sustainability. The talk challenges the growing trend of organisations setting ambitious net zero targets without fully understanding where their emissions sit, particularly across complex supply chains. Combining practical insight with real-world experience, the session highlights why credible data, transparency, supplier engagement, and measurable action are now becoming the true differentiators in sustainability, procurement, and business trust.
BIO
Alan has been a sustainability entrepreneur for the past 18 years. Having established a carbon management consultancy in 2006, Alan has been luckyenough to work with many early adopters and industry leaders across a wide range of industries. In 2022 he co-founded Neutral Carbon Zone with anexceptional team of talented colleagues to create a tech-enabled solution for managing organisational, operational and supply-chain emissions, to takemotivated clients on their journey to net zero.
A practical, commercially grounded way of explaining how Facilities and Workplace teams directly influence trust, confidence and performance in professional services environments.
BIO
Ryan Murphy is Head of Property & Workplace at Stevens & Bolton LLP and a senior Facilities and Workplace leader with over 15 years’ experience across South Africa and the UK. He has led complex FM, estates and workplace operations in professional services, commercial and specialist environments. Ryan’s particular speciality lies in understanding how people interact with buildings – and how everyday environmental details quietly influence trust, confidence, focus and performance. Through his career, he has translated this insight into practical FM operations, reframing traditional facilities operations and standards as experience assurance, not just compliance. He brings a pragmatic, human centred perspective to facilities management, grounded in real world delivery rather than theory, and is passionate about repositioning FM as a strategic function that shapes perception and performance long before behaviour or productivity is measured.
As energy costs, security concerns and decarbonisation pressures intensify, organisations must balance these competing priorities. This session explores practical strategies for navigating the energy crisis through the lens of the energy trilemma.
BIO
Toby is Marketing and Partnership Director at Equity Energies, where he leads strategic partnerships across the Energy Management division of DCC Energy UK. With extensive experience in the energy sector, Toby works with organisations across the UK to address the energy trilemma by developing tailored strategies that reduce costs, improve resilience, and support sustainability goals.
Over the past six years, he has helped businesses minimise energy expenditure, reduce grid reliance, and respond to an increasingly complex and volatile energy landscape. At the Facilities Management Forum, Toby will share practical insights on navigating today’s energy crisis and building long-term organisational resilience.
How drone surveys can transform facilities management operations, and how we’re using drone technology to protect critical infrastructure.
BIO
Dave is an accomplished senior leader with 20 years of experience in the telecommunications sector. Dave has built and grown BT’s drones team over the last4 years, creating the foundations for BT within the UK drone industry and continuing to develop capabilities through in house development and market leading partnerships. Prior to this Dave ran a product management team in BT and previously worked as a Technology Partner within EE, driving complex change management programmes.
Dave sits on the BEIS Drone Industry Action Group (DIAG), and is one of the founding members of the Future Aviation Industry Working Group – Airspace Integration (FAIWG:AI).
Strategic transformation in FM requires balancing velocity with structure. This presentation discusses how we can enable sustainable change through governance frameworks, workforce challenges and external pressures.
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Paul Whiteley is a strategic change and transformation consultant specialising in Facilities Management. With over 20 years of FM experience, Paul partners with organisations to drive operational efficiency, governance excellence, and sustainable transformation. His work with focuses on applying research backed and evidence-based frameworks and industry standards to deliver measurable outcomes in complex FM environments. With experience spanning change leadership, process optimisation, and stakeholder engagement, Paul helps FM professionals translate strategic vision into operational reality. He brings a practical, systems-focused approach to navigating the evolving landscape of modern facilities management.
This presentation is intended to set out Simpler Recycling regulatory requirements, including the policy detail and compliance and enforcement
BIO
I have worked for the Environment Agency and Natural Resources Wales since 1996 and prior to that worked in a local authority waste regulation department. I have over 33 years’ experience in waste regulation across various sectors including waste transfer and treatment, biowaste, end of life vehicles, landfill and hazardous waste.
My current role at the Environment Agency is as a Senior Advisor acting as policy lead for Simpler Recycling. I provide technical advice to government on Simpler Recycling and I ensure the Environment Agency’s regulatory approach delivers in line with the Regulators code.
Workplace and Facilities management professionals are experienced in managing their buildings PPMs efficiently, but often don’t score as well when managing their own balance scorecard…This session will consider how to maximise efficiency in four key areas;
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Beth is an established trainer, speaker and facilitator with over 26 years of managing buildings and teams.
Prior to starting FMHS Consulting Ltd, Beth held a number of high-profile roles including Head of Facilities Management at Ascot Racecourse where she was responsible for all FM operations – the impact of the changes made were so successful, the patron at that time, Her Majesty Queen Elizabeth II, noticed and passed comment!
As one of the leading trainers in her field, Beth specialises in 4 key areas; Professional Development; Facilities Management, Health & Safety and Mental Health and her feedback is exceptional, with learners using words like ‘inspirational, motivating, engaging and brilliant!
After losing her son in a terrorist attack in May 2017 Figen Murray realised that there are no legal requirements for venues to keep customers and staff safe from terrorist threats. After starting a campaign, she is now working with the government on this legislation.
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Figen is the mother of Martyn Hett, who was tragically killed alongside 21 others at the Manchester Arena terrorist attack in May 2017.
Figen has been working with the Government and the security industry to make tangible changes to security at venues. She is the force behind Martyn’s Law, a legislation requiring publicly accessible locations to improve security against the threat of terrorism. She achieved a distinction in her MA in Counterterrorism from the University of Central Lancashire.
Figen’s dedication and work in counter terrorism saw her awarded an OBE in the 2022 New Year’s Honours List.
Geoff Prudence will discuss and provide thought provoking experiences on developing
strategies for yourself and teams which will include:
BIO:
You’ll be taken through how to align your business’ energy strategy with your wider financial and organisational goals in order to build a more sustainable future.
BIO
Dean Marsh is a seasoned professional in sales and procurement, with extensive experience across the gas, oil, and power markets. Over the years, they’ve supported global private equity firms and their portfolio companies across EMEA and APAC, delivering practical cost-saving strategies across a range of indirect spend areas. Known for their clear communication and commercial awareness, Dean offers a steady, informed perspective on how businesses can manage energy procurement more effectively and make confident decisions in a changing market.